YouTube`s threat to limit access is the latest salvo in the ad blocker war
(CrackBerry.com)

YouTube is testing a new system that limits users running an ad blocker to just three video views, and unsurprisingly it`s making some people very upset.Ads suck. And unskippable video ads? Those really suck. So it`s no surprise that ad blockers are a popular add-on for every web browser. There`s just one problem: ads are also how the vast majority of non-seller websites on the internet make money, and the more the ads suck the more the website in question makes. For some sites it`s a careful balancing act, aiming for just enough ads to turn a reasonable profit, while others go all out and smother their content in ads layered upon on other ads. This issue is only exacerbated on free video streaming websites like YouTube, which has truly huge infrastructure costs and shares a portion of its revenue with the creators that make the videos that go onto YouTube`s free hosting services. And because it`s a video site, the ads are also video. But in recent years the effort to squeeze more mon...